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02. 15. 2010

Barbie Gets Geeked

A few weeks back, I reported that Mattel was holding open votes to decide Barbie's 126th career. Among the choices were News Anchor, Architect, and Computer Engineer. I'm happy to announce that the people have spoken and we now have Computer Engineer Barbie.


According to Mattel's site, the doll's designers worked side by side with the Society of Women Engineers and the National Academy of Engineering to design realistic clothing and accessories. Barbie will be decked out in a tee with a binary code pattern and some black knit skinny pants. She'll also be equipped with all the latest tech including a smartphone, Bluetooth headset, and even a travel bag for her laptop. Speaking of the laptop, Barbie's will of course, be a pink affair which will match her prerequisite glasses.

“All the girls who imagine their futures through Barbie will learn that engineers — like girls — are free to explore infinite possibilities, limited only by their imagination,” says Nora Lin, President, Society of Women Engineers. “As a computer engineer, Barbie will show girls that women can turn their ideas into realities that have a direct and positive impact on people’s everyday lives in this exciting and rewarding career.”

To increase the tech factor, the lucky girls that receive this Barbie will also get a special code to access exclusive online game content on Barbie.com. I wasn't a huge fan of Barbie when I was coming up, but I would have loved to have found this under the Christmas tree or in an Easter basket, or birthday gift. I wish I had some young female relatives to share this awesome piece of geek chic with.

With that said, Computer Engineer Barbie is available for pre-order at www.MattelShop.com and will be available nationwide this winter. Spread the geek gospel with someone you love.

Via Boy Genius Report

Posted by sherri    Category: toys
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