12. 10. 2009
Ideeli's Big Deal
Finding a good sample sale is has to be like hunting prey in the wild. It's illusive, secretive, and gone in a flash. You have to keep your ear to the ground and be willing to hit the pavement at a moment's notice, but once you've found one and saved bundles on that designer purchase, you leave feeling like a mighty lioness ruler of all she surveys. Okay i might be taking it a little far, but there's something crazy thrilling about sample sales.
Online shopping community ideeli, packages that excite and sends it to your inbox daily. The online sample sale site has been up and running since 2007, hawking designer wares in limited-time sales to fiscally-minded fashionistas. A members-only site, you have to receive an invite to play in this arena of shopping champions. And while it may seem counterproductive to have a closed community of shoppers, it seems to be paying off. According to TechCrunch, ideeli has just raised 20 million in funding to keep their members decked out in the exclusive fashions we love so well.
In addition to the big payday, ideeli has also reached the million member mark. Kudos, to ideeli and sites like it that realize that just because we're living in a recession doesn't mean wie have to dress like it.Id