« RedCanper's laptop bag doubles up as vintage slide show | Main | ODM Chocolate watches are a timeless indulgence »

06. 18. 2009

Billboards that Know What You Crave

Soon those roadside billboards will be able to tell if they should be promoting those brand new radial tires or a relaxing trip just by looking at you. Thanks to A *Star, Singapore's Agency for Science, Technology, and Research, there will soon be a gender recognition program that will change the way advertising is done.

gender_500x375.jpg

Using a complex batch of formulas and algorithms, the program can tell the difference between men and women and respond in kind, displaying the appropriate ad. The current version of the program can only scan faces that are facing the camera but the agency is hoping to release a more fleshed out version later in the year.

Via Crave CNet

Posted by sherri    Category: current affairs
Tags:
Email this | Comments (0)
Add to: Yahoo Add to: Google Add to: Digg Add to: Del.icio.us Add to: Reddit Add to: StumbleUpon Add to: Technorati


Post a comment

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)


Back to Top

 





 
swf_ad2.gif


Best of Popgadget
10.21.2010

We're back!! And where we've been...

Hello! It's been a while, and I'm so happy to say, we are going to be back and better than ever. We will be changing just a little bit- bringing you more frequently updated content, in a somewhat abbreviated...
Read More
Popgadget Recent Comments
Popgadget Steals & Deals
Mom Wants Gadgets for Mother's Day
Trade-in Your Old Electronics
Popgadget Giveaway from American Express! My Life on Points
6-Foot HDMI cable at $3.19 includes shipping
Sony offers some exciting deals for Mother's Day
Unlocked iPhone! Only $599. Or $699.
Got four friends? Take a Peek at this great offer
Green Tech: Eco-fashions priced to move
31 ways to save money on technology from PCWorld
Popgadget Random Images

Where is this image from?
See more random images
On This Day
Take a little stroll down memory lane. See what Popgadget was writing about on this day in 2012 2009 2008 2007 2006 2004