We've covered Bamboo products here at Popgadget before: from laptops to clothing.

Now online food magazine Chow reports that the newest and best way to store bread is in a specially-designed bag made from bamboo fabric, a naturally sustainable textile which is water-absorbent and great at repelling bacteria, meaning your bread should stay fresher longer. Plus, it's much better for the environment to have a re-usable bag and as much as I love Nigella Lawson, I'm not shelling out $100 for her bread bin.

The bamboo bags are available in two styles, Loaf Pouch (above) or Baguette Quiver (don't you just love the word 'quiver'?), pictured over the page.