04. 10. 2008
Fluc - opt in for mobile ads and get coupons and free SMS
In Japan and Korea, where mobile technology and culture is well ahead of the rest of the world, mobile users are accustomed to receiving advertising, including SMS ads, on their cell phones. It's a give and take, as users also receive mobile coupons on their phones, with bar codes that can be directly scanned from their screens. Here in the U.S., it still seems like a strange concept to allow advertisers this kind of access and to use our cell phones to directly transact business. But someday, inevitably, we will - most of us - accept advertising messages on our mobile screens, and pay for merchandise with our cell phones, as part of the daily routine of life, just like we all use ATM cards today.
Forward thinking companies, like mobile social network Fluc, are betting on this. Fluc attaches opt-in advertising to the trend in mobile social networking, and allows you to earn money (usually paid to your Paypal account) for receiving advertisers' messages, as well as coupons and other offers specifically targeted to your identified interests and location. By creating a personal account, you can also earn referral fees for people you invite in, and ongoing commissions from messages received by those you've referred. According to the FAQ page of the site, other social networking features are still in the building stage. Fluc also offers free global SMS.
Thanks to Tedy for the tip.