« Microlink solar-powered survival device | Main | CES - It's a wrap »

01. 11. 2008

Tata Motors unveils the world's cheapest car

tata-nano.jpg

As promised, Indian car maker Tata Motors created history at the Auto Expo in New Delhi yesterday by unveiling the Tata Nano - the world's cheapest car, priced at $2,500! Sounds impossible, doesn't it ? Well, it is true, and contrary to what one might think, the Nano happens to be sleek and sexy too. The "People's car" is a compact, albeit spacious, 4-passenger, 630cc vehicle which boasts a mileage of 50 miles per gallon and complies with Euro IV emission norms.

The Nano, which has been in the making for 4 years, has endured much skepticism and controversy from rivals. Well, no surprise then that these rivals are now scuttling to keep up with the price competition, a benchmark that the Nano has now redefined. Speaking to a packed audience spilling out onto the roads (with several people even ready to place their orders), chairman Ratan Tata said "a promise is a promise," referring to the tough pricing goals that the car had to stick to in the face of the rising costs of raw materials such as steel and rubber. How did they do it? With ingenious technology (with 34 new patents) that, among other things, uses lighter steel and a smaller engine to keep the costs down.

The Nano basic will sell for $2,500 (before taxes), other models such as the air-conditioned deluxe model will vary in price up to $4,000. The cars are also expected to target the foreign markets in Africa, Latin America, and Asia soon. Check out the first glimpses in this video.

Posted by kanchana    Category: cars | current affairs
Tags:
Email this | Comments (1)
Add to: Yahoo Add to: Google Add to: Digg Add to: Del.icio.us Add to: Reddit Add to: StumbleUpon Add to: Technorati


Comments (1)

Silicon.shaman:

Right... because what the world really needs is a few billion more cars guzzling oil and farting Carbon Dioxide...

I think we have a contender for 'Worst idea of 2008' already.

Post a comment

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)


Back to Top

 





sign up for popgadget emails
enter address
as image Use AOL Instant Messenger - AIM - to send links to popgadget email popgadget with your tips and story ideas



 
swf_ad2.gif


Best of Popgadget
09.17.2008

Welcome Oprah Magazine readers - have you seen our emails?

Ever since the October issue of O, The Oprah Magazine came out, we've been getting numerous mysterious emails from readers telling us they found out about Popgadget in the magazine. At first, we replied, "What?" Then we noticed a...
Read More
Popgadget Recent Comments
tommi on Could Chrysler's GEM Peapod be the car of the future?
jane on NBC leads in putting TV shows online
george on Slotmusic: an album on an SD card
ellen on PMS Buddy isn't at all offensive to women. Oh, wait...
Bethany on Dots gloves let you tap your touchscreens without getting cold hands
Liz on Webble Mobile Foot Rest
Phaeolus on Podcasts become more popular, says Pew
Popgadget Steals & Deals
Deal Alert: 50% off SPECK cases for iPhones, iPods, Blackberrys, laptops, etc.
Mother's Day Sony Camcorder Package
Another way to shop for electronics: Bountii.com
Pink Panasonic Lumix camera - take photos like a pro
Laptop bag bonanza - best of the best, part 2 (one of these could be yours for free)
VIZIO - new HDTV
Popgadget Random Images

Where is this image from?
See more random images
On This Day
Take a little stroll down memory lane. See what Popgadget was writing about on this day in 2007 2006 2005 2004