08. 21. 2007
Beer and gear: Happy Birthday CrunchGear guys
Last night I found myself in attendance at CrunchGear's one-year birthday bash. I went partly because I was super curious about a few things. Like, how does a gadget blog celebrate one awesome year of publishing? What kind of crowd could a CrunchGear gig draw -- are there really gadget groupies? Lastly, in case I ever attend such an event again, what does one wear to a gadget get-together?
For the first 10 minutes I scanned the Manhattan bar where the party was being held. My observations: I spotted at least one iPhone for every three people, the phrase "web app" dominated most conversations, and editor-in-chief John Biggs or his big camera seemed to be everywhere at once.
A gathering of geeks on a Monday evening in Manhattan proved to be nothing short of another nutty experience. A distinct crowd (meet the new cool), nearly everyone had some form of geek currency to share, business cards made the rounds, and there were plenty of free hands for the free drinks (thank you!). Among the notables were a few CNET reporters, jovial and popular publicists, and some self-proclaimed "faux fans" (TechCrunch readers hoping for a Michael Arrington sighting and maybe some free swag).
There was a generous table of giveaways from the CrunchGear closet, but all were clearly suited for the very male-dominated audience. I'm not talking about World of Warcraft stuff, but there was a lot of excitement over the Slingboxes. I'm still pondering the meaning behind the grand prize, an Alive Elvis Animatronic Robot. I kid you not, the few women in attendance all seemed to awkwardly back away like bad bridesmaids avoiding the bouquet, when the guys reached into the bucket of business cards to proclaim the winner. The best part of the climactic gift-giving ritual was watching the CrunchGuys try to devise a plan to give their stuff away (after the "close my eyes and point at a name" didn't work on the 5th try).
I've got to give it to this team, they've had a great year of reporting and they celebrated in true geek style, but just like most of the men I know, the party was about the beer and the gear.
Next year I think we should send them a gorgeous iGirl or fembot who can think beyond the beer and remember to order the birthday cake:)