« Who needs a nightlight, when you've got LED Wallcoverings? | Main | Cute little robot sommoliers are invading »

09. 08. 2006

"I want my Bud.TV"

Bud%20TV%20%282%29.jpg

Thats BTV as in Bud.TV, an online entertainment network that Anheuser-Busch will launch the day AFTER Super Bowl .

In launching a network on the web site, Bud.TV, the company is basically providing branded entertainment, following in the footsteps of many other companies, such as Pepsi. Due to inventions such as TiVo, advertisers are looking for other ways to get their messages across.

At the moment, Bud.TV is planning to offer computer users six channels of comedy, reality, sports and talk programming created for and by Anheuser-Busch. Some names for the channels include Comedy, Happy Hour and Reality. Under wraps is a seventh channel, tentatively named Bud Tube, which will be their version of youtube.com.

Aimed squarely at the male aged 21 to 34 (no kidding), they are confident that this age group is spending more time on the internet than watching traditional TV.

They may have had a lightbulb moment the day after Super Bowl when 700,000 folks downloaded their ads that ran during the game on budweiser.com.

To monitor the use of Bud.TV so that it is not watched by minors under 21, computer users sign up and create profiles.

Launching Feb 5th. Mark your calendars, boys and girls.

Via Marketwatch


Posted by Evan    Category: current affairs | home
Tags:
Email this | Comments (0)
Add to: Yahoo Add to: Google Add to: Digg Add to: Del.icio.us Add to: Reddit Add to: StumbleUpon Add to: Technorati


Post a comment

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)


Back to Top

 





 
swf_ad2.gif


Best of Popgadget
10.21.2010

We're back!! And where we've been...

Hello! It's been a while, and I'm so happy to say, we are going to be back and better than ever. We will be changing just a little bit- bringing you more frequently updated content, in a somewhat abbreviated...
Read More
Popgadget Recent Comments
Popgadget Steals & Deals
Mom Wants Gadgets for Mother's Day
Trade-in Your Old Electronics
Popgadget Giveaway from American Express! My Life on Points
6-Foot HDMI cable at $3.19 includes shipping
Sony offers some exciting deals for Mother's Day
Unlocked iPhone! Only $599. Or $699.
Got four friends? Take a Peek at this great offer
Green Tech: Eco-fashions priced to move
31 ways to save money on technology from PCWorld
Popgadget Random Images

Where is this image from?
See more random images
On This Day
Take a little stroll down memory lane. See what Popgadget was writing about on this day in 2012 2009 2008 2007 2006 2004