01. 25. 2006
Booth babes banned from E3Expo video game trade show
Hard to believe, but Reuters reports that booth babes have effectively been banned from the video game industry's 2006 E3Expo trade show taking place in Los Angeles this summer. Apparently, the show rule prohibiting sexually explicit or provacative material -- defined to include semi-nude models -- is not new. The uproar is over the show's new enforcement policies, which include a $5,000 on-the-spot fine for any booth owner who violates the rule.
Specifically, the rule from the show's handbook states: "Material, including live models, conduct that is sexually explicit and/or sexually provocative, including but not limited to nudity, partial nudity and bathing suit bottoms, are prohibited on the Show floor, all common areas, and at any access points to the Show. ESA, in its sole discretion, will determine whether material is acceptable."
No one seems to have a clue as to what the impetus was for this tightening of enforcement. Something about the wording of the rule strikes me as a bit odd; like the show itself, the rule is not really about the booth babes. And what about bathing suit tops? I guess they're not as provocative as bathing suit bottoms?
There was no evidence of a similar rule at CES, where scenes like the one above were commonplace.