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09. 20. 2005

Feelgood fashion

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UK-based designer Diana Irani is working on the Re_Medi fashion label that not only makes you look good on the outside, but also makes you feel even better on the inside. The clothes will be made from specially developed fabrics that release a controlled dose of a complementary or homeopathic medicine into your bloodstream through your skin while you wear it.

The advantage of "wearing your own remedy" means you donít have to think about taking it in the first place.

"By taking alternative remedies through your skin, the ingredients donít get filtered through the digestive system," the designer explains. "And unlike taking your medicine, youíre not going to forget to put on your own clothes!"

My favourite bit of the project is this one: "My first priority is that Re_medi should be a beautiful product. I donít want to sell anything just because itís Ďgood for youí. You have to fall in love with the product first."

From CultureLab.

Posted by regine    Category: wearables
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Comments (3)

meh...:

isn't this just like that vitamin shirt that came out? it dispenses through the fabric...

Ah, a great excuse for lending out your clothes :)

Or just put a few drops of water on your existing clothing, since homeopathic remedies are indistinguishable from water (and just as effective).

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