It's all about not giving up. The makers of Viagra, Pfizer, hoped that the drug would work for women as well, and when studies showed that women didn't have the same results (wow, who would have thought)they just gave up. Now Proctor and Gamble is close to getting FDA approval for a testosterone-laced skin patch that's had great results in studies for "increasing satisfying sexual activity" in women.
This could have been a major storyline for Samantha in the

Sex and the City movie.
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